Bring Consistent, Reliable Voice Service to Wi-Fi Networks
People have used voice services over Wi-Fi for years, but the experience hasn’t exactly been great. Typically, it meant using a separate app—like Skype—that didn’t integrate with subscribers’ standard voice services. And spotty voice quality and lost connections were just part of the deal.
Today, Ruckus can help you deliver reliable voice service over Wi-Fi—in a way that’s completely seamless and transparent for your customers. You can give subscribers in high-traffic areas a voice service that’s consistent with your brand, while increasing your network capacity and lowering costs.
Deliver Uninterrupted Voice
In today’s mobile marketplace, competition is fierce, and subscriber churn is expensive. Ruckus Smart Wi-Fi can help you bring consistent voice experiences to areas with spotty coverage, without an expensive upgrade to your macro network.
Ruckus makes it easy to deliver secure, highly reliable voice services as you offload traffic to Wi-Fi. Use our patented BeamFlex+ antenna technology to mitigate interference and improve downlink performance. And Ruckus SmartCast technology prioritizes voice traffic to deliver crystal-clear calling, even in heavily-trafficked areas.
Call and Receive – With No Roaming, Special Apps or Logon Required
Why should Wi-Fi calling require an over-the-top app and a different subscriber experience? Now, mobile operators can use Voice-over-LTE (VoLTE) to automatically route calls over Wi-Fi, using the native dialer on subscribers’ smartphones. Ruckus’ high-performance, highly reliable Smart Wi-Fi technology connects the standard cellular voice stack with your IP Multimedia Subsystem (IMS) complex. You can use the same back-end systems to manage your subscribers and devices. And Ruckus Fast Handoff roaming capabilities let subscribers move easily between Wi-Fi access points while on a call. All your subscribers know is that high-quality voice service they expect is there when they need it.
Increase Network Capacity Intelligently
Offloading voice traffic to Wi-Fi can be the fastest, most cost-effective way to deliver consistent voice service in the places where your usage and subscribers are growing most. Don’t ask subscribers to wait while you continue to build out macro, micro and pico cell infrastructure. In the meantime, mobile operators can transparently hand off voice traffic to Wi-Fi. Your subscribers get reliable, crystal-clear voice service in congested areas. And you get to plan your network upgrades more pragmatically, while extending the life of existing macro investments.
Bill Kish on SmartCast
What it means:
SmartCast is a sophisticated quality of service (QoS) engine specifically developed to maximize the reliability and performance of delay-sensitive applications, such as IP-based voice and video over 802.11 networks. Based on patented technology, SmartCast delivers a collection of unique capabilities — such as packet inspection, automatic traffic classification, advanced queuing and scheduling.
Why you should care:
With per-client queuing, SmartCast is ideal for video and voice over Wi-Fi applications because it ensures disruptive clients don’t negatively effect the performance of others clients on the network (no head-of-line blocking).
BeamFlex Adaptive Antenna Technology
What it means:
Smart, compact adaptive antenna systems containing multiple elements that electrically manipulate antenna properties so as to create optimal antenna patterns for each device with which they communicate.
Why you should care:
Traditional wireless antennas are either “omnidirectional” (radiating signals in all directions) or “directional” (radiating signals in one direction). Ruckus BeamFlex Adaptive Antenna Technology takes a more adaptable approach. BeamFlex technology enables the antenna system within a Ruckus AP to continually sense and optimize for its environment.
This antenna system mitigates radio interference, noise and network performance issues, and improves application flows. The results:
- Increased performance and range
- Crystal clear video and voice communications
- Maximized power efficiency
BeamFlex+ is an enhancement to Ruckus BeamFlex adaptive antenna technology by providing adaptive support to mobile devices. BeamFlex+ enables antennas to adapt to client device orientation in addition to client device location.
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